IA + Nav Strategy — Make Your Site Make Sense

Josy Starnes

Starting at

/hr

About this service

Summary

Lost users don’t convert — let’s build a structure that guides them. I’ll create a clear, logical site or app structure tailored to your users’ goals. From user flow maps to navigation menus, I’ll design an experience that feels intuitive and actually works. Perfect for new builds, redesigns, or brands looking to clean up messy content. All strategy is delivered visually and backed by UX best practices.

What's included

User Flow Diagrams
I’ll map out how users move through your product or site, showing key interactions and decision points.
Site Map or App Navigation Map
A clear, structured overview of pages/screens and how they connect. This helps you and devs understand the hierarchy.
Navigation Strategy Outline
Recommendations for top-level nav, footer links, mobile nav patterns, and internal linking best practices.
Content Inventory or Audit (optional)
Review of your current content to identify redundancies, missing info, or opportunities to group things better.
Priority Guide
Breakdown of what content should be most prominent and why (based on UX best practices and user intent).
UX Heuristics Check (Navigation-Specific)
Ensure your IA aligns with usability principles like “recognition over recall,” consistency, and clear labeling.
Figma or FigJam Board with Annotations
I’ll build and annotate your structure visually so it’s easy for you or your team to implement.
1 Round of Revisions (Optional)
We’ll tweak the structure or flow based on your feedback or new content needs.