This is where I understand your audience, campaign goals, and the message you want each landing page to convey. I’ll review existing materials (if available), research what resonates with your target users, and create a simple content and structure outline.

I create low-fidelity wireframes to map out layouts, then move into polished mockups with visuals, colors, and typography that align with your brand. From there, I create interactive prototypes so you can experience how the landing pages will flow and function. A quick build out with claude code/ lovable or a simple Figma prototype link

We’ll walk through the designs together in feedback sessions, where you can share thoughts and we can make adjustments in real time. I’ll also test for clarity, checking if the content hierarchy and calls-to-action guide users naturally toward conversion

Once designs are finalized, I prepare organized files in Figma (or your preferred tool), with annotations and notes to make development seamless. You’ll also receive export-ready assets (images, icons, graphics) and a guide for maintaining consistency across pages.