What's included

• Brand Discovery Questionnaire

  A deep-dive form designed to uncover your brand’s personality, purpose, and goals. Your answers guide the creative direction so your branding feels 100% you.

• Creative Direction Mood Board

  A curated mood board and visual strategy deck that outlines your overall brand vibe. Includes suggested logo styles, typography direction, and inspiration to set the tone for your brand.

• Color Palette

  A cohesive color system tailored to your brand, complete with HEX, RGB, and CMYK codes for consistency across digital and print.

• Logo Suite

  A full set of custom brand marks, including: - Primary Logo - Secondary Logo(s) - Submark(s) You’ll have versatile options for every platform, from your website to packaging to Instagram highlights.

• Typography

  A set of font pairings for headings, subheadings, and body text. Includes links to font licenses (paid or free, depending on selection).

• Mockups

  Visuals that show your brand in the wild. Some examples are packaging, business cards, social media graphics, signage, or whatever fits your business.

• Brand Guidelines PDF

  Your brand bible. This document breaks down how to use your logos, colors, and type correctly so your brand always shows up polished and consistent, no matter where it appears.