Strategic Brand Identity by Jaime W

Strategic Brand Identity

Pro

Top Independent

Jaime W

Contact for pricing

About this service

Summary

This is a brand identity system with key strategy components to create a magnetic, high-performing presence. Your brand shouldn’t be forgettable. I design strategic, magnetic brand identities that not only look stunning but actually perform, turning browsers into clients.

This package is perfect for founders and creative leaders who want a cohesive brand system that reflects their mission, elevates their presence, and positions them as an authority in their market.

✅ Who This Is For

You’re ready to invest in a cohesive, strategic brand system

You want a magnetic, professional, high-performing identity

You’re committed to elevating your brand and stepping into authority

❌ Not for you if:

You’re experimenting with DIY solutions or want a “cheap” package

You’re not prepared to invest the time or resources to fully implement your brand

You see design as an expense rather than a strategic growth tool

Process

My Signature 3-Stage Brand System A streamlined process that turns brand clarity into a magnetic, high-performing visual identity. Stage One: Brand Clarity & Strategic Foundation We start with a deep-dive questionnaire to uncover your purpose, positioning, and audience. Every design decision is rooted in strategy. Bonus: a Pinterest board to share your style, inspiration, and brand aspirations. Stage Two: Visual Direction & Aesthetic System I craft a curated visual language — moodboards, color palettes, typography exploration — all designed to match your brand’s energy and audience. This is about creating a visual ecosystem, not just “looking pretty.” Stage Three: Brand Identity Design & Delivery You’ll receive 3 logo concepts per type, 3 color palettes, and 3 typography suites. Each comes with a walkthrough presentation so you understand the design rationale. We refine based on your feedback -ensuring the final brand is aligned, cohesive, and built to perform, while keeping the process clear and collaborative.

FAQs

Q: How long does the process take?
✨ 3 Weeks.
Q: Can I make changes to the package?
🖋️ Yes - add or remove deliverables and the investment will adjust accordingly.
Q: What if I want more logo concepts?
💡 Additional concepts can be added for a premium.
Q: What formats will I receive?
📦 Print-ready (PDF & EPS) and digital (JPEG, PNG, SVG) files provided in your full brand color palette - everything you need to confidently launch and maintain your brand.
Q: Who is this package best for?
✅ Founders and creative leaders ready to invest in a strategic, high-performing brand system ❌ Not for DIYers, bargain hunters, or those unwilling to invest in growth.
Is there price list for all of your services?
Yes! Simply DM me "Price List" and I will send over my pdf with information and pricing on all of my offerings.
Q: Can I add strategy components to this package?
🚀 Yes - key strategic components like brand values, mission, archetype, tagline, can be included to guide decisions across all touchpoints - we can also refine any current or existing brand strategy.
Q: Can I add social media templates or collateral?
🖥️ Absolutely - optional add-ons are available to extend your brand presence.
Q: How do you determine pricing?
💎 This is premium work designed to create a cohesive, magnetic, high-performing brand system that attracts clients and elevates your authority.
How many revisions are included?
Your revisions are unlimited within the time frame of your branding project.

What's included

Brand Clarity Questionnaire
Uncover your vision, goals, and positioning
Moodboard
Inspiration that aligns with your brand personality
Primary Logo
Horizontal & vertical versions (3 concepts)
Symbol / Initials Logo
(3 concepts)
Color Palette
Strategically chosen colors with psychological cues to influence perception and connect with your audience
Typography Suite
Carefully chosen fonts for all touchpoints
Brand File System
print-ready (PDF & EPS) + digital (JPEG, PNG, SVG)
Mini Brand Guidelines Book (PDF)
Essential instructions for maintaining a professional, cohesive brand *option to request template format for Canva*
Popular Add-Ons
Expanded Brand Guidelines (full book with collateral mockups & integration of any existing brand strategy copy) Social Media Templates Additional Logo Concepts or Revisions

Recommendations

(5.0)

James Loor • GRITSTDO

Client • Jan 24, 2025

Recommended

Excelent and friendly communication, she adjust her schedule to work with us, open communication and suggestions, excellent work on time.

Michaelyn Meave

Client • Sep 28, 2023

Recommended

Jaime was absolutely fantastic to work with. Her attention to detail, thoughtfulness, and execution were so impressive. I would highly recommend her and would love to work with her again in the future!

Leonardo Stella

Client • Jul 14, 2023

Recommended

Leonardo Stella recommends working with Jaime

Gabe Caraballo

Client • Feb 8, 2023

Recommended

Jaime took a concept described with non-tangible terms and provided a visual solution that perfectly depicted the brand identity! An absolute professional who I will definitely be working with again.