Brand Essentials Design

Starting at

$

2,200

About this service

Summary

The mini brand design is the ideal way to get your business off the ground with a personalised experience and professional visuals on a smaller budget.
Here's what's included:
👉🏽 Strategic Business Discovery Session
👉🏽 Discovery Moodboard
👉🏽 Primary & Secondary Logo suite
👉🏽 Colour Palette
👉🏽 Typography Suite
📎 Add on branded stationery pack
📸 Add on branded social media starter pack
This essential package will allow you to grow and scale with the ability to get a little more in depth down the line.
Get going in 3 simple steps
01 - Discovery & Research
We'll start from the beginning and develop a foundation for the rest of the brand to grow from. A quick questionnaire will get us started, which will help to get to know as much as possible about you, your business and your goals moving forward.
A Pinterest board or similar will help us to collectively represent the mood and feel that you would like for your brand. This can be a broad range of items such as: art, photography, interior design, colours, fonts, logos, website design, landscape photography, graphics etc.
02 - Brand Identity Design
Building on the work from Step 01, I create a mood board & overall creative direction based on my research of your brand and your questionnaire. Once the direction is finalised, I will begin designing concepts.
You will be presented with 2 logo concepts, a brand colour palette and typography suite on an easy video presentation. Your presentation will allow you to view your designs in a variety of mockups specific to your industry.
03 - Deliverables
After your video presentation, you will provide feedback & any revision requests. Once you have made the final design approval, I will complete your brand guideline sheet, and set up your logo files!
All design files will be provided through Google Drive link where you will be given full access and rights to your designs.
Walk away from the experience with a new sense of clarity and purpose in your business, feeling more confident and ready to have an impact with your new brand.

What's included

  • Discovery & Research

    A strategic approach focuses on the business problem at heart. We'll explore a range of solutions culminating in a collection of visual inspiration that visually expresses what you see your brand becoming.

  • Logo Suite

    Your Primary logo along with it's versatile secondary styles for use at all sizes across all mediums, delivered in a variety of formats (files provided: SVG, PNG, JPG, PDF, EPS)

  • Colour Palette

    Your distinct colour palette that speaks to the creative direction and brings your brand to amongst it's competitors.

  • Typography

    Unique typography selections that resemble your brand for a consistent and strong aesthetic, for use across social media, print and merchandise.

  • Brand Guideline Sheet

    A clear guide that provides instructions for proper use of your visual elements including ; logo, colour codes for your palette, fonts and info about your design files and how to use them.

Example projects


Duration

1-4 weeks

Skills and tools

Brand Designer
Graphic Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva

Work with me