These are initial visual representations of the website's layout and structure. Mockups or wireframes provide a clear blueprint of where various elements will be placed on the webpages, helping the client visualize the website's structure and user interface.

Once the client approves a specific design direction, the designer will create high-fidelity design compositions. These are detailed visual representations of what the final website will look like. They include the chosen color schemes, typography, images, and graphics, giving the client a comprehensive view of the design aesthetics.

Interactive prototypes are clickable mockups or simulations of the website's user interface. These allow clients to experience how users will interact with the site and navigate through different sections and features, providing a more tangible understanding of functionality.