User Research & Insights

Starting at

$

1,000

About this service

Summary

I conduct in-depth UX audits to help you uncover usability challenges and design weaknesses in your digital products. Leveraging user data, best practices, and competitor insights, I deliver clear, actionable recommendations that drive better engagement, retention, and conversions. Let’s optimize your user experience to delight customers and accelerate business growth.

FAQs

  • Do you provide wireframes or redesigns?

    This service focuses on audit and recommendations only; I can provide redesign services separately.

  • What kind of products do you audit?

    Websites, mobile apps, SaaS platforms, and more across FinTech, e-commerce, and SaaS industries.

  • How do you collect data?

    I utilize your data, perform heuristic reviews, and can incorporate user research if available.

What's included

  • Comprehensive UX Audit Report

    Detailed analysis of your product’s user experience, highlighting pain points and usability issues.

  • User Flow & Journey Mapping

    Visual maps illustrating current user flows and identifying friction areas.

  • Actionable Design Recommendations

    Prioritized list of improvements with rationale, backed by UX best practices and data.

  • Competitive Benchmarking

    Comparative analysis against industry standards and competitors for context.

  • Presentation & Walkthrough

    A recorded or live session explaining findings and next steps for your team.

Example projects

Offseason.ai, Brand & Product Design, Product Management

Recommendations

(5.0)

Doug Keenan • Violent Noise

Client • Jul 23, 2025

Ethan was great to work with. He understood what we needed right away, brought strong creative ideas, and delivered everything on time. Communication was easy and the work came out even better than we expected. Would definitely hire again!

Daniel Martin • Martin Strategy

Client • Jun 3, 2025

Ethan helped me create and design the website and logo for my Web3 company. The quality work immediately translated to an increase in conversions.

Brittany Clifford

Client • May 27, 2025

Working with Ethan was an absolute dream! He’s sharp, fast, and incredibly collaborative. He took our rough ideas and turned them into thoughtful, beautiful designs that nailed both user experience and brand identity. Every step felt intentional and easy, and he always welcomed feedback with grace. If you’re looking for someone who brings high-caliber thinking and execution, Ethan’s your guy. I’d work with him again in a heartbeat—highly recommend!


Duration

2 weeks

Skills and tools

Data Analyst

Product Designer

User Researcher

Figma

Figma

Google Analytics

Google Analytics

Miro

Miro

Industries

E-Commerce
Cryptocurrency & Blockchain
FinTech & Payments