Elevate Your Brand With Custom Branding Services

Alyssa Colpitts

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About this service

Summary

Over the past 5 years, I have successfully completed numerous branding/rebranding projects, creating compelling logos and brand identities for various businesses, in different industries. My portfolio showcases a blend of modern, elegant, and versatile designs that stand out in competitive markets.

Process

Discovery: Understand your business through a quick client questionnaire to capture your vision and requirements.

Research: Dive into market trends and competitors to generate ideas that set your brand apart.

Visualization: Create 2 mood boards, one based on your vision and another to offer fresh perspectives, allowing you to choose a design direction.

Design: Craft 3 logo options based on the selected mood board, refining fonts, colors, and brand elements.

Presentation: Showcase the logo options in a visual document, featuring colors, black and white variations, and mockups for an informed decision.

Finalization: Once the logo is selected, refine and compile the brand elements into a comprehensive brand board, displaying the redesigned identity on one page.

What's included

Brand Ideation Process
I'll work with you to understand your business goals and ideas through a quick client questionnaire to capture your vision and requirements. Then I'll dive into market trends and competitors to generate ideas that set your brand apart. Finally, I'll then create 2 mood boards, one based on your vision and another to offer fresh perspectives, allowing you to choose a design direction.
Custom Logos
It's not just about slapping together a quick logo—I dive into the whole brand identity process. I'll craft 3 logo options based on the selected mood board, and then refine the brand's fonts, colors, and brand elements. These logos will be presented to you and we will review and finalize them together.
Finalized Brand Identity Board/Book
Once the logo(s) is selected, I will refine and compile the brand elements into a comprehensive brand board or book to display the redesigned identity in a fabulous way for future guidance.
Files Delivered
Once all finalized you will receive high-quality, print-ready & digital files for all your future usage.

Example projects