Complete Email System Overhaul for Higher Conversions

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About this service

Summary

At HP Strategies, we completely rebuild your email marketing system to maximize revenue and engagement without the overwhelm. Our unique strength lies in combining data-driven strategy, high-converting copy, and clean, branded-aligned design to create automated flows that actually perform. You get a fully optimized system that nurtures subscribers, recovers lost revenue, and keeps your audience engaged - all while reflecting your brand's unique voice.

FAQs

  • How long does a full email system overhaul take?

    Typically 2-4 weeks depending on the complexity of your existing flows and your responsiveness during onboarding.

  • Can you rebuild all types of flows?

    Yes, including Welcome, Abandoned Cart, Browse Abandon, Post-Purchase, Upsell, and Winback flows.

  • Will my brand voice be preserved?

    Absolutely. We craft copy that matches your tone, style, and audience while focusing on high-converting messaging.

  • Do you create visuals for each email?

    Yes, all emails include clean, branded-aligned visuals integrated into Klaviyo for a professional look.

  • Will I be able to manage the system after the rebuild?

    Yes, we provide a full walkthrough and instructions so you or your team can easily manage, edit, and expand your flows moving forward.

What's included

  • Full Email System Audit

    A comprehensive review of all existing flows, campaigns, and automations to identify gaps, broken links, and opportunities for revenue growth.

  • Strategy & Flow Redesign

    A clear roadmap for rebuilding and optimizing all core email flows, including Welcome, Abandoned Cart, Browse Abandon, Post-Purchase, and Winback sequences.

  • Copywriting & Brand Alignment

    Custom, conversion-focused email copy for each flow that reflects your brand voice, connects with your audience, and drives results.

  • Branded Email Layouts

    Clean, mobile-optimized designs to ensure professional, cohesive visuals across every email.

  • Segmentation & Targeting Setup

    Advanced audience segmentation to deliver the right message to the right subscriber at the right time, maximizing opens, clicks, and conversions.

  • Deliverability & QA

    Testing all your flows for functionality, mobile responsiveness, and email deliverability to ensure emails reach your subscribers successfully.

  • Analytics & Tracking Setup

    Baseline reporting and dashboard setup to measure opens, clicks, revenue, and subscriber behaviour, with actionable insights for ongoing optimization.

  • Training & Handoff

    A walkthrough of your rebuilt email system with clear instructions for future edits, monitoring, and flow expansion.


Skills and tools

Email Automation

Email Marketer

Marketing Strategist

Google Analytics

Google Analytics

Google Sheets

Google Sheets

Klaviyo

Klaviyo

Shopify

Shopify

ZeroBounce

ZeroBounce

Industries

Education
Marketing
E-Commerce