A comprehensive Brand Design
Siva Balan S
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About this service
Summary
What's included
Comprehensive Brand Kit Deliverables: What to Expect at Project Completion
1. Logo Design Primary logo (full-color version) Black and white/monochrome versions Vertical and horizontal variations. 2. Typography Primary and secondary fonts Font usage guidelines (size, weight, spacing) Web-safe font alternatives (if needed) 3. Color Palette Primary and secondary color schemes Hex, RGB, and CMYK codes for each color Usage guidelines for print and digital 4. Brand Patterns/Textures (Optional) Custom patterns or textures that complement the brand identity 5. Imagery Guidelines Image style (tone, filters, lighting guidelines) Usage examples (for social media, ads, etc.) 6. Iconography Custom icon set (if applicable) Style guidelines for icons 7. Stationery Design Business card Letterhead Envelope 8. Social Media Assets Profile and cover images (for platforms like Facebook, LinkedIn, Twitter) Branded templates for posts or stories 9. Brand Guidelines Document A comprehensive document outlining how to use the logo, colors, fonts, and other brand elements Dos and don’ts for brand usage Tone of voice and messaging guidelines (optional) 10. Mockups & Presentation Mockups of the brand in real-world applications (signage, packaging, website, etc.) Final project presentation showcasing the brand in various contexts 11. File Formats Vector files (AI, EPS, PDF) for logo and other assets PNG, and JPEG versions (for web use) Font files (if licensing allows)
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