Landing Page design by Miguel Ochoa

Landing Page design

Miguel Ochoa

Contact for pricing

About this service

Summary

I combine creative thinking with technical know-how to design landing pages that not only look great but also work seamlessly. I focus on creating intuitive, user-friendly experiences that encourage engagement and boost conversions.

At the same time, I keep your brand and business goals in mind, making sure the design feels aligned with your identity and builds trust with your audience.

Process

My Design & Webflow Process

1. Discovery & Brief

We start by chatting about your goals, target audience, and what you want your site to achieve. This helps define the scope and direction of the project.

2. Research & Inspiration

I explore your industry, competitors, and user needs to gather insights and inspiration. This ensures the design is relevant and effective.

3. Sitemap & Structure

I map out the site’s structure to make sure the user journey makes sense and the content is easy to navigate.

4. Wireframes

I sketch low-fidelity layouts to plan out each page’s content and layout without the distraction of visuals yet.

5. High-Fidelity Design

Once the structure is approved, I design the full UI in Figma, focusing on visuals, typography, color, and responsiveness.

6. Webflow Development

I build the site in Webflow, translating the design into a live, responsive website. This includes animations, interactions, and performance best practices.

7. Integrations & SEO Setup

I connect any necessary tools like Hubspot, Google Analytics, or forms, and handle SEO basics like meta tags and page speed optimization.

8. Testing & QA

I test across devices and browsers to ensure everything works smoothly and looks just right.

9. Launch

We go live! I handle the technical launch and make sure everything is running as expected.

10. Handoff & Training

I provide documentation or a walkthrough so you feel confident managing and updating your site moving forward.

What's included

Project Scope Document
Outlines the project’s objectives, timelines, deliverables, and responsibilities, ensuring all stakeholders have a clear understanding of the project’s scope.
User Journey Maps
Illustrates the steps users take to achieve specific goals within the product, highlighting opportunities to enhance the user experience.
Information Architecture
Defines the structure and organization of content within the website, ensuring intuitive navigation and findability.
Wireframes
Develops low-fidelity sketches or digital illustrations of page layouts, focusing on content placement and functionality without detailed design elements.
Visual Design Mockup
Delivers high-fidelity designs showcasing the website’s final appearance, including color schemes, typography, and imagery.
Webflow Development
Translates design mockups into a functional website using Webflow, implementing interactions, animations, and integrating necessary third-party services.
SEO Optimization
Implements best practices for search engine optimization, including meta tags, alt attributes, and semantic HTML, to enhance the website’s visibility in search results.
Training and Documentation
Provides guidance on using and maintaining the Webflow site, enabling clients to manage content updates and understand the site’s features.