A bespoke strategy tailored to your brand, providing all the direction you need to be successful. Recommendations will include:
- WHO: An overview of your target audience and their behaviors on social media
- WHAT: The brand's value proposition on social, tone of voice, corresponding content pillars, tone of voice,
- WHERE: The social media platforms where you'll make the greatest impact
- WHEN: Posting cadence for both paid & owned (organic) content
- HOW: The necessary skill sets, workflows, and best practices to deliver on the above (within your budget)