What's included

• MOODBOARD + CREATIVE DIRECTION

  The visual embodiment of your brand's atmosphere, style, and overall ambiance. Which provides the direction in which your brand will take for future decisions.

• 4 REVISIONS

  Though we all love to get things perfect on the first try, it's not always possible.

• 2 CONCEPTS

  You will receive 2 concepts to choose from, which will greatly impact our creative direction.

• LOGO SUITE (4 logo variations)

  • PRIMARY LOGO: Your logo visually represents who you are and carries the key concepts of the brand. • SECONDARY LOGO: Another variation of your primary logo. • 2 ALTERNATE LOGOS: In the event where your logo isn't appropriate or is too large, we create a submark, logomark or wordmark. They are essentially a simplified version yet still maintains for your brand to be recognized.

• TYPOGRAPHY PAIR

  Typography plays an important role in communicating our personality and values.

• COLOR PALETTE

  Creating a distinct and complementary color palette is going to be an important part of people recognizing your brand.

• 2 PATTERNS + ELEMENTS

  Patterns and their elements provide visual consistency and versatility, allowing the brand to create cohesive and recognizable visual experiences across various touchpoints.

• BUSINESS CARD DESIGN

  Your business card serves as a tangible representation of the brand and facilitates professional networking, leaving a lasting impression on potential clients or partners.

• 3 ADD-ONS OF CHOICE

  Below in the description and listed in "Add-Ons" in my services are items you can choose from as free additional designs I can create for you as a part of this package.

• BRAND GUIDELINES

  Brand guidelines are essential in brand identity design as they serve as a comprehensive reference for maintaining consistency in the brand's visual identity, ensuring that all elements, from logo usage to color palettes and typography, are applied correctly and cohesively across different platforms and materials.