What's included

• 1. Campaign Strategy & Planning:

  . Comprehensive ad strategy tailored to SaaS goals (lead generation, sign-ups, demos). . Audience research and persona development. . Platform selection (Meta, Google, LinkedIn, Microsoft Ads) based on your target audience.

• 2. Campaign Setup:

  . Account audit and optimization (if applicable). . Ad account and campaign setup for each platform. . Keyword research and targeting strategy for Google & Microsoft Ads. . Advanced audience segmentation for Meta and LinkedIn Ads.

• 3. Ad Creative & Landing Page Development:

  . High-performing ad copywriting tailored to SaaS value propositions. . Engaging image, video, or carousel creatives optimized for each platform. . High-converting landing page design tailored to your SaaS offer. . Clear, compelling copywriting that highlights your value proposition. . Mobile-optimized and fast-loading pages to maximize conversions. . Integration with analytics and tracking tools for performance insights. . A/B testing setup for landing page variations to improve results.

• 4. Campaign Management & Optimization:

  . Daily/weekly monitoring to ensure optimal performance. . A/B testing for creatives, audiences, and bidding strategies. . Real-time adjustments to improve ROI. . Budget management to maximize efficiency.

• 5. Analytics & Reporting:

  . Weekly and monthly performance reports. . Detailed analysis of KPIs (CTR, CPC, CPL, ROAS, etc.). . Insights and recommendations for continuous improvement.

• 6. Additional Support:

  . Retargeting campaigns to re-engage prospects. . Conversion tracking setup for lead forms, sign-ups, or demos. . Consultation and ongoing strategy sessions to align with your growth goals.