What's included

• ESSENTIALS

  • Direct Access To Laura - Owner & Creative Director • Dedicated Client Portal • Option Of Payment Plans • 1 Week Of Post Launch Support

• STRATEGY

  • Brand Thinking Prompts Strategy Questionnaire • 2 Hour Brand Strategy Session Video Call ◦ Target Audience ◦ Brand Path/Sales Funnel ◦ Competitor Analysis ◦ Mission Statement ◦ Positioning Statement ◦ Differentiating Factor ◦ Brand Values ◦ Brand Personality ◦ Brand Archetype • 20-50 Page Brand Strategy Guidelines

• BRAND IDENTITY

  • Creative Direction & Mood Board • Logo Suite • Custom Colour Palette • Custom Typography Styling • Brand Identity Guidelines Document • Launch Graphics • JPG, PNG, AI & EPS File Formats • Social Media Feed Direction • 2 Rounds of Revisions • Branded Mockups • Editable Instagram Story & Post Templates • Custom Coded Email Signature & Training • Tutorial On Embedding Your Branding At All Touch Points

• CUSTOM WEBSITE - WIX, SQUARESPACE, SHOWIT OR SHOPIFY

  • Custom coded Wix, Squarespace, Showit or Shopify Website • Fully Mobile Optimised Website • Essential SEO Setup • Analytics Setup • Google My Business Setup • Social Media Launch Graphics • 1:1 Walk-Through Tutorial & Training

• ALIGNMENT CALL

  • Two 60 minute Video Calls Post Launch • Topic or Questions Of Your Choice • Actionable Items & Next Steps • Guidance & Tips • Anything You Want/Need!

• MARKETING MATERIALS

  • Business Card Design • Additional Marketing Material Design (choose from a list)