Brand Identity Design
Whan Tongyai
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About this service
Summary
Build a brand that is bold, unique and perfectly tailored to express the values and personality of your business. We dig deep into who you are, your personality and your goals to reflect that in the design.
THE PROCESS
STEP 1 / GETTING TO KNOW YOU
After completing a questionnaire, we'll have a chat to learn all about you and your brand (brand values, target audience, competitors, designs you have in mind, colors, aesthetics).
STEP 2 / RESEARCH
I will research and present you with a few concept options that will help us work towards your desired brand direction.
STEP 3 / CONCEPTUALIZATION
Based on your feedback, I will create two brand concepts for you to choose. From the selection, we will continue to refine and revise to best represent your brand voice.
STEP 4 / FINAL DELIVERY
I will provide the files needed for you to continue your journey. I'll be here for any questions after the handoff but, with the brand guidelines we created together, you won't even need me!
What's included
Primary logo
The main logo for your brand
Secondary logo
Alternate logos including a logotype and logomark
Typography
Typography hierarchy for different uses
Color palette
Carefully curated brand colors
Brand guideline document
A styling guide to help you consistently present your brand identity in a coherent manner
Moodboard
Branding reference
Skills and tools
Brand Designer
Creative Director
Graphic Designer
Adobe Illustrator
Adobe Photoshop
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