Aesthetic, Aligned & Strategic — Complete Brand Identity Design

Arpita Tiwari

Starting at

$

1,500

About this service

Summary

I help thoughtful entrepreneurs transform their ideas into visually cohesive, strategy-driven brand identities. With a focus on balance, clarity, and timeless design, I create brands that connect emotionally and communicate effortlessly across every touchpoint.

What's included

  • Brand Strategy

    Brand discovery questionnaire Brand purpose, values & vision mapping Target audience & competitor analysis Brand tone and personality definition Moodboard & creative direction

  • Logo Suite

    Primary logo Secondary logo / alternate layout Submark / icon mark Wordmark (if applicable)

  • Visual Identity Assets

    Color palette (with HEX, RGB, CMYK codes) Font pairing suggestions (with usage guide) Brand textures / patterns (optional) Custom graphic elements or icons (if included)

  • Brand Guidelines

    PDF brand style guide covering logo usage, colors, fonts, and visuals Mockups to visualize your brand in real-life applications

  • Final Deliverables

    All logo files in high-resolution & vector formats (.AI, .PNG, .SVG, .PDF, .JPG) Organized brand folder ready for both print and digital use

Duration

3 weeks

Skills and tools

Brand Design

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Adobe XD

Adobe XD

Figma

Figma

Industries

Fitness & Wellness
Beauty
Home & Garden