Landing Page / Design + Development

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About this service

Summary

Whether you're a startup, small business, or established company, having a visually appealing and user-friendly landing page is crucial for capturing the attention of your target audience and driving conversions.
The process
Goal identification: Where I work with the client to determine what goals the new landing page needs to fulfill. I.e., what its purpose is.
Scope definition: Once we know the site's goals, we can define the scope of the project. I.e., what web pages and features the site requires to fulfill the goal, and the timeline for building those out.
Wireframe creation: With the scope well-defined, we can start digging into the wireframes, defining how the content and features we defined in scope definition will interrelate.
Content creation: Now that we have a bigger picture of the site in mind, create content for each section of the landing page. It's vital that we have real content to work with for our next stage.
Visual elements: With the site architecture and some content in place, we can start working on the visual brand. Depending on the client, this may already be well-defined, but you might also be defining the visual style from the ground up.
Testing: By now, we've got all our pages and defined how they display to the site visitor, so it's time to make sure it all works. Combine manual browsing of the site on a variety of devices with automated site crawlers to identify everything from user experience issues to simple broken links.
Launch: Once everything's working beautifully, it's time to plan and execute your site launch!

What's included

  • Wireframes

    Initial wireframes, created in Figma, to establish the overall structure and layout of the landing page.

  • Landing Mockup

    High-fidelity mockups of landing page, also created in Figma, to showcase the visual design and user experience.

  • Design System

    A design system document, outlining the colour palette, typography, and other design elements used throughout the website.

  • Landing Page

    A fully responsive, mobile-friendly landing page, built with Webflow. Up to five (5) sections: Home, Services, About, Testimonials, Contact. (Extra sections can be discussed for a custom quote).


Skills and tools

Web Designer
Webflow Developer
UI Designer
Figma
Webflow

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