Marketing Strategy Consulting
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About this service
Summary
What's included
Market Analysis Report:
Comprehensive assessment of industry trends, competitor landscape, and market opportunities.
Target Audience Persona Profiles:
Detailed profiles outlining characteristics, behaviors, and preferences of the ideal customer segments.
SWOT Analysis:
In-depth analysis of strengths, weaknesses, opportunities, and threats to inform strategic decision-making.
Customized Marketing Plan:
Tailored strategy detailing channels, tactics, and timelines to achieve specific business objectives.
Content Strategy Blueprint:
Roadmap for creating and distributing compelling content aligned with brand messaging and goals.
Digital Presence Audit:
Evaluation of online presence across channels, with recommendations for improvement.
Social Media Strategy:
Plan outlining goals, content themes, posting schedules, and engagement strategies for social media.
SEO Optimization Plan:
Recommendations to enhance search engine visibility, keyword strategies, and on-page SEO.
Paid Advertising Strategy:
Targeted approach for effective use of paid advertising channels with budget recommendations.
Email Marketing Campaign Plan:
Strategy for building and nurturing customer relationships through targeted email campaigns.
Performance Metrics Dashboard:
Customized dashboard tracking KPIs to measure the success and impact of the marketing strategy.
Training and Workshops:
Educational sessions to empower internal teams on implementing and sustaining the marketing strategy.
Competitor Benchmarking Report:
Comparative analysis of key performance indicators against industry competitors.
Customer Journey Mapping:
Visualization of the customer's interaction with the brand, identifying touchpoints for optimization.
Implementation Guidelines:
Step-by-step guidelines for executing and monitoring the marketing strategy effectively.
Skills and tools
Marketing Strategist
Market Researcher
Social Media Marketer
Google Analytics
SEMrush
Slack
Trello