Create a brand identity that reaches your target market

Contact for pricing

About this service

Summary

My creative process is organized to give you more than just aesthetic designs - it’s set up to solve problems. My creative process combines my skills, my knowledge about design principles, target market research, psychology behind colors etc, and my own eye for creativity. When you work with me, expect to have your problems solved with beautiful, accessible designs. 

Process

01. Introductory / Strategy Call
This is where we meet! I’ll learn about you and what you do. We’ll do a deep dive into your brand’s vision, mission, values and purpose. I will take notes, ask questions, and soak everything in so that we can come up with a design game plan!
02. Strategy Presentation
This is where I present the creative direction! I’ll put together everything I learned from our call, and present the design strategy to you! This will include mood boards, colors, fonts, overall aesthetics that will position you to draw in your target audience, help you stand out from competitors, and represent who you are. Once approved, we move onto the next stage, which is my favorite.
03. Design Stage
This is where I get in the zone, and make it happen.
04. Design Presentation / Revisions
This is where I present my designs to you! I’ll listen to you're feedback, and we can have up to three revisions that are included in your price. Any additional revisions will be charged an hourly rate!
05. Off-boarding
You’ll have your designs delivered to you along with a document that serves as a guideline for how to use them in various contexts!

What's included

  • Logo Kit

    Logo variations that fit multiple contexts

  • Color Palette

    A combination of colors that represent your brand, and draw your target market in

  • Typography

    Different typefaces that compliment each other and your brand's aesthetic

  • Brand Guidelines

    A clear walkthrough of how to use your logos, typefaces, and color palette


Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe XD

Figma