Full strategy, branding & website services by Gravita .

Full strategy, branding & website services

Gravita .

Contact for pricing

About this service

Summary

We're specialists at working with your teams to design brands, products and experiences that have a meaningful impact. From discovery to website, our custom roadmaps and daily communication allow us to work at your pace with complete understanding at every step of the way.

Process

Roadmap

We start by developing you a roadmap before the project starts. You can use this to best understand your scope, the timeline and potential costs. You can also use this to benchmark other teams the focus is on helping you connect with the right people.

Discovery

This process allows us to dig deep into everything about your company, audience and the market. With a workshop and deep documentation we make assumptions based on what we learn and correct quickly.

Brand Narrative

This process takes all of your existing material and pulls together to develop an organic voice which the whole company is already speaks, we adjust where needed and shape into narratives which focus on value proposition and then brand value.

Brand Identity (concurrent with brand narrative)

The democratic approach, this is the most subjective part of the project because the visual identity can mean so much to so many, so we start with sketches crafting as many options as our brains can create, from there we have everyone vote on 4-5 ideas. Then we refine creating mocks and high fidelity versions and repeat until we arrive the chosen identity. Along this process we work up colors and type. the whole process is normally

Application and Collateral

We take all the narrative and visual identity and begin creating material and examples for the team everything from business cards to presentation and sales decks we cover it all.

Website

We scope out the architecture of the site with user-flows and sitemaps, along side this we can help to develop content strategy and population, this include our copywriting service. With Webflow things move very fast, designing key pages and templates, while populating our proprietary design system. No more scoping number of pages, Webflow allows us to build pages within days. Our typical turn around is between 3-4 weeks depending on scope.

What's included

Discovery & Positioning
Outline of all things you, a break down and understanding of your company, audience and the landscape to best position you and your growth.
Full Brand Narrative/Identity
A fleshed out brand story including mission, values, tone of voice etc.. with your identity, type, color and brand application examples.
Webflow Website
A fully built marking website which helps to drive engagement and qualify your leads all while showcasing your value proposition.

Skills and tools

Brand Designer

Copywriter

Web Designer