Logo Design
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About this service
Summary
What's included
Logo Design
1. Primary Logo: The main version of the logo that represents the brand. This version is usually the most detailed and refined. 2. Secondary Logo: A simplified or alternative version of the primary logo. It might be used in scenarios where the primary logo doesn't fit well due to size or format constraints. 3. Logo Variations: Different versions of the logo that might have slight modifications, such as color variations or minor layout adjustments, to accommodate various backgrounds and contexts. 4. Color Palette: A set of color codes (RGB, CMYK, or hexadecimal values) used in the logo. This ensures consistency across various applications and materials. 5. Typography: The specific fonts or typefaces used in the logo. This might include the names of the fonts, font weights, and any special formatting or styling. 6. Usage Guidelines: Detailed instructions on how to use the logo correctly. This includes guidelines about spacing, minimum size, clear space, and what not to do with the logo (e.g., stretching, distorting). 7. File Formats: The logo in various file formats suitable for different purposes, such as vector formats (like EPS, AI, SVG) for scalability and raster formats (like PNG, JPG) for online and print use. 8. Transparent Background Versions: Logos with transparent backgrounds that can be easily placed on different backgrounds without a white or colored box around them. 9. Black and White Versions: Versions of the logo that work well in grayscale or black and white, ensuring its versatility in different contexts. 10. Social Media Profile Icons: Resized and optimized versions of the logo that are suitable for use as profile images on social media platforms. 11. Favicon: A tiny version of the logo that appears in the browser's address bar or next to the site's name in bookmarks. 12. Source Files: The original design files (e.g., Adobe Illustrator or Photoshop files) that allow for future edits or modifications if needed. 13. Mockups: Visual representations of the logo applied to various real-world scenarios, such as business cards, stationery, signage, and more. 14. Brand Style Guide (Optional): A more comprehensive document outlining the overall brand identity, including the logo usage, color schemes, typography guidelines, and sometimes even tone of voice or imagery style.
Example projects
Skills and tools
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop