Built for startups who struggle while selling to enterprise: the brand that got you to $1M ARR doesn't close $100k contracts. Higher value clients require a different kind of of credibility. What you get:

Brand strategy & positioning — who you're for, what you stand for, how you sound Logo system — primary mark, variations, usage rules Visual identity — typography, color system, iconography direction Brand guidelines — a document your team and future designers can actually use Application examples — how it shows up on your site, deck, social, product

Who this is for: Funded startups (seed to Series B) moving upmarket Founders who've got signals that their current brand is the reason for blocked growth. Teams that want visual effort and taste, not templates

Past work: Hub of Trader Metline, Earthwings, Vanyar