The Essential Brand Identity

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About this service

Summary

This service focuses on capturing the unique essence and craftsmanship of artisan businesses through thoughtful brand identity design. We delve deep into the client's story, values, and offerings to create the essential brand identity that resonates with their target audience.
Deliverables include custom logo design, brand color palette, typography selection, and brand style guide.

What's included

  • Custom Logo Design

    A unique and professionally crafted logo that serves as the centerpiece of the brand identity, representing the essence of the artisan business.

  • Brand Colour Palette

    A carefully selected range of colours that harmonise with the brand's identity, reflecting its personality and evoking the desired emotional response from the audience.

  • Typography Selection

    Hand-picked fonts that complement the brand's aesthetic and enhance readability across various platforms, ensuring consistency and brand recognition.

  • The Essential Brand Style Guide.

    A comprehensive document outlining the proper usage of the essential brand identity elements, including logo variations, color codes, typography guidelines, and brand application examples across different mediums (e.g., print, digital).


Skills and tools

Brand Designer

Logo Designer

Visual Designer

Adobe Fresco

Adobe Fresco

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Industries

Other
Food & Beverage