Brand Strategy & Social Media Management by Camila CaicedoBrand Strategy & Social Media Management by Camila Caicedo
Brand Strategy & Social Media ManagementCamila Caicedo
Cover image for Brand Strategy & Social Media Management
You’re not hiring someone to just “run your Instagram.”
You’re partnering with someone who curates your brand — strategically, visually, and narratively — so every piece of content feels intentional and drives connection.
This package is for brands ready to grow with clarity — online and beyond.

What's included

Brand & Social Strategy
A clear foundation for your digital direction. + Narrative & Positioning: Define your voice, audience, and creative focus. + Content Pillars: Structured storytelling themes for consistency. + Optimised Bio & Highlights: Strategic setup for discoverability. + Visual Direction: Fonts, colour palette, and grid aesthetic. + SEO & Keyword Mapping: Hashtags and search optimisation for organic reach. + Digital roadmap (channels, stages)
Monthly Content Direction
Where narrative meets execution. + Feed Preview: Visual plan for your monthly grid. + Post Breakdown: Captions, hashtags, and creative notes per post. + Stories Planning: Weekly story flows aligned with monthly plan and business brand goals + Scheduling & Publication: All managed and timed for consistency.
Monthly Insights & Strategy Report
Measure what matters. + Performance Overview: Growth, engagement, reach, and impressions. + Top-Performing Content: Insights by saves, shares, and completion rate. + Next-Step Strategy: Data-driven recommendations for next month.
Optional Add-On: Meta Ad Campaigns
For brands ready to amplify reach and awareness. + 3-Post Campaign: A lightweight, high-impact ad setup designed to build visibility and generate leads. + Targeting & Budget: Custom audience selection and budget strategy (ad investment handled separately). + Performance Review: Short report with learnings and optimisation tips.
Starting at$2,000 /mo
Schedule a call
Tags
Adobe Creative Cloud
Canva
Figma
Grammarly
Brand Strategist
Content Creator
Creative Strategist
Service provided by
Camila Caicedo London, UK
$1k+
Earned
2
Paid projects
5.00
Rating
22
Followers
Brand Strategy & Social Media ManagementCamila Caicedo
Starting at$2,000 /mo
Schedule a call
Tags
Adobe Creative Cloud
Canva
Figma
Grammarly
Brand Strategist
Content Creator
Creative Strategist
Cover image for Brand Strategy & Social Media Management
You’re not hiring someone to just “run your Instagram.”
You’re partnering with someone who curates your brand — strategically, visually, and narratively — so every piece of content feels intentional and drives connection.
This package is for brands ready to grow with clarity — online and beyond.

What's included

Brand & Social Strategy
A clear foundation for your digital direction. + Narrative & Positioning: Define your voice, audience, and creative focus. + Content Pillars: Structured storytelling themes for consistency. + Optimised Bio & Highlights: Strategic setup for discoverability. + Visual Direction: Fonts, colour palette, and grid aesthetic. + SEO & Keyword Mapping: Hashtags and search optimisation for organic reach. + Digital roadmap (channels, stages)
Monthly Content Direction
Where narrative meets execution. + Feed Preview: Visual plan for your monthly grid. + Post Breakdown: Captions, hashtags, and creative notes per post. + Stories Planning: Weekly story flows aligned with monthly plan and business brand goals + Scheduling & Publication: All managed and timed for consistency.
Monthly Insights & Strategy Report
Measure what matters. + Performance Overview: Growth, engagement, reach, and impressions. + Top-Performing Content: Insights by saves, shares, and completion rate. + Next-Step Strategy: Data-driven recommendations for next month.
Optional Add-On: Meta Ad Campaigns
For brands ready to amplify reach and awareness. + 3-Post Campaign: A lightweight, high-impact ad setup designed to build visibility and generate leads. + Targeting & Budget: Custom audience selection and budget strategy (ad investment handled separately). + Performance Review: Short report with learnings and optimisation tips.
$2,000 /mo