Essentials Brand Identity
Starting at
$
1,500
About this service
Summary
FAQs
Who is this package best suited for?
For founders, creatives, or businesses who want to launch or refresh their brand quickly, with a professional and cohesive visual foundation.
Can you work with my existing brand?
Yes! I can refresh, extend, or redesign existing brands.
Do you provide printing files?
Yes, all designs come print-ready with bleeds and crop marks.
What if I need changes after delivery?
Minor tweaks within 14 days are free. Larger changes can be handled through a new order or hourly rate.
Can I upgrade later to a full identity?
Yes. If you decide to expand your visual identity later, your Brand Foundation can evolve seamlessly into a complete system.
What info do you need from me?
Business name, concept/vision, target guest demographic, competitors you admire, and any existing brand elements. I'll send a detailed brief.
How many revisions do I get?
2-4 rounds depending on package. Most clients are happy after round one because we start with thorough strategy.
What's included
Logo Suite
Multiple logo variations for flexible use across platforms: Primary Logo, Secondary Logo, Wordmark (typographic logo), Submark / Icon.
Creative direction & Moodboard
To make sure we're translating your vision like you imagine it I will work on a creative direction that will set the tone for the visual brand design.
Color Palette & Typography
A curated selection of colors that bring depth and flexibility to your visual identity, ensuring a distinctive look across every touchpoint. Elegant and harmonious type combinations that reflect your brand’s character and create consistency in digital and print materials.
Brand Application / Mockups
To give you a sense of how it all comes together, I’ll show you visuals of how your brand might look on packaging, or other real-world items.
Brand Guidelines
A Brand guidelines PDF (15-20 pages) will cover how to use your logo, colors, and fonts to keep your brand looking polished and consistent everywhere it shows up.
Core Collateral
Business card design, Letterhead design
Final File Delivery
Everything you need, organized and export-ready: Logo files (PNG, SVG, PDF), Color + font codes, Style Guide PDF
Example projects
Duration
2 weeks
Skills and tools
Industries