Brand Identity Design

Starting at

$

3,000

About this service

Summary

Introduction
Effective visual communication is the meeting point between your company and your potential customer: it allows you to be recognizable and different in the market, and your customer to understand clearly, unambiguously and directly the solutions you offer.
To stand out from competitors, your company needs to talk to your ideal customers in a certain way, sending them a specific message. This is the starting point from which your values, your mission, your vision and your services will be transformed into your logo and its brand identity.
But what does a brand identity include?
> a custom, responsive logo in various formats and sizes
> a coherent color system that fits your business
> a type system that help you to convey the right message
> any patterns and motifs to make your brand even more appealing
But it doesn't stop there!
If you need them, these resources can be declined on various formats and sizes, both physical and digital, such as
> business cards
> gadgets
> corporate identity
> cover letter
> digital and / or physical advertising campaigns
> merchandising
And pretty much anything else you can think of!
How are we going to do this?
Through a simple and well-defined process:
> It starts with the definition of a creative brief, where we will collect all the information necessary to define who you are, what you want to communicate, how you want to talk about it and who you are addressing to.
- I will prepare a moodboard from the brief, to give the right direction to the project.
> We then move on to the prototyping and sketching phase of the logo, the backbone of the identity: once the best solution has been found, everything will be digitized
> A maximum of 3 options will be proposed, and the final one will be tweaked in detail
> We will with the creation of the complete visual identity, followed by a final presentation of the project
> When the work is finished, all the files will be delivered
I will follow you step by step throughout the project, and the changes will be discussed together to be able to find the best solution for your company.
I am ready to help you find any answer to your questions!

What's included

  • Logo

    Logo in different sizes, formats and colors.

  • Brand Manual

    A document that contains all the relevant info on how to and how not to use your brand identity elements.


Duration

1 to 3 months

Skills and tools

Brand Design

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Figma

Figma