Social Media Management
Nessa N
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About this service
Summary
What's included
Deliverables
- Content Calendar: A detailed monthly or weekly schedule outlining planned social media posts, including content themes, post types (e.g., images, videos, polls), captions, and relevant hashtags. - Content Creation: Engaging and visually appealing content tailored for each social media platform, such as images, videos, GIFs, infographics, and carousels, aligning with your brand's tone and messaging. - Visual Assets: High-quality graphics, photos, illustrations, or other visual assets optimized for social media, adhering to platform-specific dimensions, resolutions, and best practices. - Community Management: Monitoring and responding to comments, messages, mentions, and reviews across social media platforms promptly and professionally, fostering meaningful interactions and addressing customer inquiries or concerns. - Engagement Strategy: Development of a proactive engagement strategy to increase audience interaction, encourage user-generated content (UGC), and cultivate a sense of community around your brand. - Social Media Monitoring: Regular monitoring of social media channels for brand mentions, industry trends, competitor activity, and relevant conversations, providing insights to inform content creation and engagement strategies. - Platform Management: Management of social media profiles and pages, including profile optimization, bio updates, cover/header images, and other settings adjustments to maintain a cohesive brand presence. - Campaign Execution: Execution of paid social media campaigns, including ad creation, targeting, budget management, monitoring, and optimization to drive specific objectives such as lead generation, website traffic, or conversions. - Social Media Strategy Review: Regular review and refinement of social media strategy based on performance insights, industry trends, platform updates, and changes in business objectives, ensuring alignment with overall marketing goals. - Client Meetings and Updates: Regular communication with clients to provide updates, share insights, discuss strategy adjustments, and address any questions or concerns related to social media management activities.
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