Product vertical videography involves creating video content specifically optimized for vertical viewing, typically on mobile devices. This style of videography is crucial for social media platforms like Instagram, TikTok, and Snapchat, where vertical videos perform better. It focuses on showcasing products in a visually engaging manner, often highlighting key features, benefits, and usage scenarios. The goal is to capture the audience's attention quickly, making the product appealing through dynamic visuals, close-ups, and sometimes incorporating text overlays or music to enhance the narrative.