A logo is one of the most recognizable elements of a brand. Its form should be deliberate, memorable, and connected to the business it represents.
At BDALaboratory, we develop custom marks and wordmarks through focused discovery, visual exploration, and precise refinement.
From typography to geometry, each design decision contributes to a distinct visual signature.
This is a focused logo development service for businesses seeking a carefully considered mark rather than a complete brand identity system.
What's Included?
Creative Discovery
Understanding the business, its objectives, audience, and existing visual direction.
Visual Research
Reference research, mood boards, and early concept exploration.
Concept Development
Two distinct logo directions presented for evaluation.
Logo Refinement
Development of one selected direction through two consolidated revision rounds.
Logo Variations
Primary, secondary, and monochromatic versions, plus an appropriate simplified mark where applicable.
Logo Usage Essentials
Basic rules covering clear space, minimum size, color usage, and incorrect applications.
Final Deliverables
Approved vector and raster files, including SVG, PDF, PNG, and relevant editable source formats.
The Method: Discovery → Exploration → Concepts → Refinement → Final Delivery
Project Requirements: Business information, existing visual assets where applicable, logo objectives, references, and consolidated client feedback.
Not Included: Complete Brand Strategy, full typography and color systems, extensive brand applications, comprehensive guidelines, and motion design are scoped separately.
Revisions: Two consolidated feedback rounds covering refinements to the selected logo direction. Additional concepts or fundamental design changes are quoted separately.
A logo is one of the most recognizable elements of a brand. Its form should be deliberate, memorable, and connected to the business it represents.
At BDALaboratory, we develop custom marks and wordmarks through focused discovery, visual exploration, and precise refinement.
From typography to geometry, each design decision contributes to a distinct visual signature.
This is a focused logo development service for businesses seeking a carefully considered mark rather than a complete brand identity system.
What's Included?
Creative Discovery
Understanding the business, its objectives, audience, and existing visual direction.
Visual Research
Reference research, mood boards, and early concept exploration.
Concept Development
Two distinct logo directions presented for evaluation.
Logo Refinement
Development of one selected direction through two consolidated revision rounds.
Logo Variations
Primary, secondary, and monochromatic versions, plus an appropriate simplified mark where applicable.
Logo Usage Essentials
Basic rules covering clear space, minimum size, color usage, and incorrect applications.
Final Deliverables
Approved vector and raster files, including SVG, PDF, PNG, and relevant editable source formats.
The Method: Discovery → Exploration → Concepts → Refinement → Final Delivery
Project Requirements: Business information, existing visual assets where applicable, logo objectives, references, and consolidated client feedback.
Not Included: Complete Brand Strategy, full typography and color systems, extensive brand applications, comprehensive guidelines, and motion design are scoped separately.
Revisions: Two consolidated feedback rounds covering refinements to the selected logo direction. Additional concepts or fundamental design changes are quoted separately.