Brand Identity Design

Pro

Carol Ugwu

Starting at

3,000

About this service

Summary

I build thoughtful, strategic brand identities that help businesses stand out with clarity and confidence. My approach blends strategy and design, ensuring your brand not only looks visually strong but also communicates with purpose. From discovery to final delivery, every step is rooted in understanding your story and translating it into a distinctive identity your audience will trust.

FAQs

What file formats will I receive?
AI, EPS, SVG, PNG, and PDF files optimized for both digital use and print production.
How long does the project take?
Typically 4–6 weeks depending on feedback and revision pace.
How many revisions are included?
Each stage includes up to 2 revision rounds. Additional rounds can be added for an extra fee.

What's included

Brand Strategy & Creative Direction
A deep strategic foundation that defines your brand’s purpose, audience, positioning, and visual direction. This phase sets the tone for your identity and ensures every design decision is intentional, aligned, and built for long-term growth.
Brandmark (Icon)
A simple, modern symbol crafted to represent your brand at a glance. Designed to scale seamlessly across social media, packaging, and digital touchpoints.
Logotype (Wordmark)
A custom or refined typographic logo designed for clarity, balance, and strong brand recognition ideal for brands whose name is a core visual asset.
Visual Identity System
A cohesive identity that includes your logo system, color palette, typography, icon style, and layout standards. Built to create consistency across all brand communications.
Graphic Elements & Visual Assets
Supporting patterns, shapes, textures, and illustrations that extend your brand personality and strengthen your storytelling.
Marketing Materials
Branded applications such as business cards, social templates, or presentation layouts ready for both digital and print use.
Brand Guidelines
A polished document that outlines how to use your brand consistently. Includes logo rules, color specifications, typography guidance, and visual examples.