Brand Identity - A Step Towards a Memorable Brand ⭐️

Starting at

$

1,200

About this service

Summary

Ideal for those who want to start building their dream brand. It will ensure your brand achieves the growth and recognition it deserves🌟🎉.
A well-defined brand identity that truly reflects your business and will open the door to:
⏺️ Credibility ⏺️ Sales Boost ⏺️ Brand Awareness ⏺️ Customer Loyalty
⏺️ Competitive Advantage ⏺️ Positive Word of Mouth

Process

1. Discovery & Research
First, I conduct in-depth discussions to understand your business, goals, needs, current barriers, and target audience. By exploring your market and competitors, I map out what your bright future looks like and identify opportunities that will effectively set your brand apart.
2. Contract and Payment Terms
Upon agreement, we will establish a contract outlining the scope of work and timelines. To start the project, a 50% advance payment is required. This ensures commitment from both parties and promptly initiates the design process.
3. Brand Strategy & Creative Direction
Based on the research, I will develop a branding strategy informed by the discovery phase. This includes defining your brand’s mission, vision, values, and tone of voice. I will also help identify your target audience and determine the best way to communicate your brand’s message to them.
I will then present visual directions using mood boards and stylescapes to set the visual tone. This ensures clarity on the brand's potential look, reducing risk and achieving the desired result quickly.
4. Visual Identity
Then I will develop and refine unique logo concepts that capture your brand's essence. Through research and testing, I create a memorable, versatile logo that aligns with your brand identity. This includes:
Logo Design: Crafting a logo that is appropiate, memorible yet simple.
Color Palette: Choosing colors that fit your brand.
Typography: Picking fonts that match your tone of voice.
Imagery: Selecting images that tell your story.
4. Brand Guidelines: A comprehensive brand guidelines document detailing the appropriate usage of your logo, color palette, typography, imagery, and other visual elements. This ensures consistent and professional representation of your brand across all platforms.
5. Delivery: Once the designs are finalized and approved, the remaining 50% of the payment is due upon delivery of all agreed materials. This final step concludes our collaboration, leaving your brand with a strong brand identity ready to make an impact.

FAQs

  • Can you fix up my current logo?

    Short answer: No, I don’t work with logos created by other designers due to legal and ethical reasons. However, I can create a new logo for you from scratch and incorporate any elements you like from your current design for inspiration.

  • How long does the branding process typically take?

    The branding process typically ranges from a minimum of 2 weeks to a maximum of 3-4 weeks, depending on project scope. Clear communication and adherence to timelines ensure efficient progress and delivery of your brand identity.

  • How many revisions I get?

    Two for each of the phases. And yes, you can absolutely have extra revisions for an added fee. Be mindful that these revisions will affect the timeline.

  • Can we work on a payment plan?

    Absolutely. We can discuss a solution that suits your project scope. Although the 50% to secure the project is a non negotiable.

  • Didn't find what you are looking for?

    I’ve covered all the main questions I usually get asked, but if I’ve missed anything please feel free to get in touch.

What's included

  • Brand Strategy Document

    This document outlines your brand's positioning, target audience, brand mission, vision, values, personality, tone of voice.

  • The Logo

    Get your standout brand symbol - a carefully designed main logo that truly represents your brand. This is the key visual that will make a memorable impression.

  • Typography

    Includes Fonts and Typography guidelines.

  • Color Palette

    A color palette that communicates your brand's emotions.

  • Imagery

    Imagery: Choosing visuals that authentically tell your brand's story and enhance your overall narrative.

  • Simple Brand Guideline

    A comprehensive brand guidelines document detailing the appropriate usage of your logo, color palette, typography, imagery, and other visual elements. This ensures consistent and professional representation of your brand across all platforms.

  • Ongoing Support

    My commitment doesn't end with the delivery of the final files. I provide ongoing support to address any questions or concerns you may have as you implement your new brand identity.


Duration

3 weeks

Skills and tools

Brand Designer
Brand Strategist
Logo Designer
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma

Industries

Personal Branding
Graphic Design

Work with me


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