Brand Strategy
Starting at
$
75
/hrAbout this service
Summary
Establishing a successful brand is an exciting journey, but often times can be intimidating on knowing where to start. My services will help to guide you every step of the way. When you're seeking that extra boost to define your brand and achieve clarity in your vision, a brand strategist is your ultimate ally.
What is Brand Strategy?
It's the dynamic combination of business acumen, marketing expertise, design thinking, and literally the art of branding itself. The most important part will be shaping how YOU see YOUR business, and learning how to share your vision and the desires of your product with your customers.
The Process
While each project and partnership is unique, I follow a proven blueprint that sets the stage for an exceptional experience:
Intro Call:
Let's connect! During this initial conversation, we'll see if we're a good fit. I'll learn about your project, your goals, and how I can most effectively support you.
Deliverable Definition:
Together, we'll outline our strategic partnership and identify the deliverables.
Collaborative Workshops:
We'll schedule a series of collaborative workshops to hone in on your brand.
Documentation and Findings:
Behind the scenes, I'll compile insights and findings from our workshops into a comprehensive roadmap.
The Grand Finale:
I'll present a detailed roadmap and final strategy for your brand!
I truly hope we can work together to uncover your brand strategy journey.
Together, we'll shape a brand that stands out from the crowd!
What's included
Customized Brand Strategy Roadmap
We'll start with an introductory call where we dive into your business, your goals, and your intended audience. I'll curate a list of strategy exercises and deliverables. Together, we'll decide on a final roadmap with a tailored brand strategy, summarized in a comprehensive PDF. This may include a breakdown of your decided vision and your set goals, defining your target audience, a competitive audit, brand personality development, persona development, the customer journey, and scenario mapping.
Example projects
Skills and tools
