Pricing & Monetization

Contact for pricing

About this service

Summary

Whether you’re launching a new product or rethinking your current pricing (e.g., subscription, performance pricing, etc.), I’ll help you build a monetization strategy that drives results. I’ll dive deep into market trends and competitor pricing, uncover opportunities, and craft a data-backed pricing model tailored to your business. You’ll walk away with clear recommendations and a step-by-step implementation plan for your product and go-to-market teams—so you can grow with confidence.

What's included

  • Pricing Research and Discovery

    Basic market analysis about industry trends, customer behavior, and a comparative analysis of competitors’ pricing models, strategies, and positioning.

  • Pricing Strategy Development

    Detailed recommendation of the chosen pricing model (e.g., subscription, usage-based, tiered, freemium) and rationale. May include a framework outlining how the pricing strategy will generate revenue, including expected pricing tiers and features based on value proposition mapping.

  • Pricing Implementation Plan

    Step-by-step guide to implementing the new pricing model, including timelines and milestones. Resources to educate internal teams (e.g., sales, customer support) about the new pricing structure. Strategies for announcing pricing changes to customers, including FAQs and customer support scripts.

Recommendations

(5.0)

Gerald Stephens • VINYO

Client • Jun 18, 2025

Karon has been our anchor when it comes to VINYO's and my voice of reason. As VINYO’s business strategist and advisor, she’s helped us stay focused, make informed pivots, and think bigger without losing sight of the details. Her mix of honesty, strategic thinking, and genuine belief in our mission has made her one of our most trusted voices.


Skills and tools

Business Consultant

Business Strategist

Product Strategist

Microsoft Excel

Microsoft Excel

Microsoft PowerPoint

Microsoft PowerPoint

Industries

Computer Software
Mobile
Recruiting