Go to Market & Sales Strategy for founders before scaling
Starting at
$
400
About this service
Summary
FAQs
What stage companies is this best for?
This service is best for early-stage and growing companies preparing for GTM, expansion, or early sales. It’s especially useful when decisions around market focus, positioning, or sales approach feel unclear or risky.
What do I need to provide before we start?
Before starting, I’ll ask for basic context around your product, target customers, current traction (if any), and goals. No extensive prep is required the process is designed to work even if things are still messy.
Is this consulting or execution?
This is a strategy-focused engagement. I provide clear analysis, recommendations, and execution-ready guidance, but I don’t handle ongoing execution or implementation.
What does “execution ready” actually mean?
Execution ready means you’ll leave with clear priorities, decisions, and next steps including what to focus on, what to delay, and how to move forward over the next 30–60 days.
Can this be customized to my industry or market?
Yes. While the structure is consistent, the analysis and recommendations are tailored to your specific market, business model, and stage.
What's included
Market & Segment Clarity
1. Market sizing (TAM / SAM / serviceable opportunity) 2. Clear customer segments and prioritization 3. Demand signals, constraints, and risks
Competitive & Positioning Analysis
1. True competitive landscape (direct, indirect, substitutes) 2. Feature, pricing, and positioning comparison 3. Clear differentiation and positioning guidance
Sales & Revenue Motion Outline
1. Who you should sell to first (ICP clarity) 2. How deals should move from interest to close 3. Early sales motion and pipeline structure 4. Common failure points and how to avoid them
Execution Ready Recommendations
1. What to focus on now 2. What to delay or avoid 3. 30–60 day action priorities
Duration
2 weeks
Skills and tools
Industries