Crafting a Distinct and Cohesive Brand Identity

Salma Ebada

(0)

Starting at

3,200

About this service

Summary

I'm offering a Comprehensive Branding Kit Design service that provides all the essential elements needed to establish a strong and cohesive brand identity. What sets me apart is the attention to detail and customization, ensuring that each design element reflects your brand’s unique personality and vision, backed by clear guidelines for consistent application across all platforms.

Process

Initial Consultation

Discuss your brand vision, goals, and specific needs.

Gather information through a detailed questionnaire or meeting.

2. Research and Discovery

Analyze competitors, industry trends, and target audience.

Develop a creative brief and mood board for alignment.

3. Concept Development

Create initial design concepts for the logo, color palette, and typography.

Present options for feedback and refinement.

4. Design Refinement

Incorporate client feedback and make necessary revisions.

Finalize the logo, color palette, and typography.

5. Branding Kit Creation

Design all brand assets, including stationery, social media graphics, and marketing collateral.

Develop the comprehensive Brand Guidelines document.

6. Client Review

Present the full branding kit for final approval.

Make any last adjustments as needed.

7. Final Delivery

Provide all finalized files in various formats.

Conduct a final consultation to walk through the Brand Guidelines.

8. Ongoing Support

Offer post-project support for any additional questions or minor adjustments.

Guide future brand application.

What's included

Deliverables Overview: Comprehensive Branding Kit Design
Logo Suite Primary Logo Secondary Logo Variations (horizontal, vertical, etc.) Icon or Submark Color Palette Primary and Secondary Colors Color Codes (RGB, CMYK, HEX) Typography Primary and Secondary Fonts Font Pairing Guidelines Font Files (if applicable) Brand Guidelines Document Usage Instructions for Logos, Colors, and Typography Brand Voice and Tone Guidelines Imagery and Photography Style Guide Dos and Don’ts for Brand Application Stationery Design Business Card Design Letterhead and Envelope Design Email Signature Design Social Media Branding Profile and Cover Images for Major Platforms (Facebook, Instagram, LinkedIn, etc.) Social Media Post Templates Highlight Cover Icons Marketing Collateral Brochure or Flyer Design Presentation Template Digital and Print Ad Templates File Formats High-Resolution Files (PNG, JPG, PDF) Vector Files (AI, EPS, SVG) Editable Files (PSD, INDD, or other relevant formats) Brand Assets Library Collection of Icons, Patterns, or Textures (if applicable) Mockups for Brand Presentation Final Consultation and Handover Walkthrough of the Brand Guidelines Q&A Session for Implementation Guidance

Duration

3 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer