Advertisement Strategy:
Target audience analysis and identification
Advertising objectives and goals
Campaign messaging and positioning
Selection of advertising platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)
Ad Creative Development:
Ad copywriting tailored to the target audience
Visual design and layout of ad creatives
Creation of multiple ad variations to test performance
Ad headlines and subheadings
Call-to-action (CTA) development
Ad Campaign Management:
Set up and configuration of ad accounts on relevant platforms
Ad targeting based on demographics, interests, and behavior
Bid management and optimization
A/B testing of ad variations
Ongoing campaign monitoring and performance analysis
Landing Page Consultation:
Evaluation of landing page design and user experience
Recommendations for landing page optimization
A/B testing suggestions to improve conversion rates