Brand Messaging Development

Starting at

$

1,000

About this service

Summary

When you don’t have a distinct message with a sound voice in the digital space, it’s easy to be overlooked. So what do businesses usually do to stand out?
They mimic a brand that’s making a BIG impression!
Brand messaging development is about finding out what makes you (or your team) YOU and using that to differentiate yourself. Every big-name business has a brand guide, and you can, too, even if you’re a solopreneur.
There's only one of you. So the good news is that there is a way for you to honor that so you can become the brand people want to imitate!
As your Brand Messaging Strategist, we will create a soundproof brand messaging and voice guide that provides cohesive communication across all your copy and content.

What's included

  • 2 guide options

    $1000 for a basic guide and $2000 for a full guide

  • Multipage Word document

    Your asset will be created and delivered via Google docs

  • BONUS: Guide design in Canva

    You'll receive 34+ pages of your guide with a simple design in Canva in your brand colors and fonts.

  • Full messaging and strategy brand guide ($2000) covers:

    Brand positioning statement. Brand promise. 4-6 core values. Conviction codes. Mission statement. Brand story development. Brand and customer profile archetypes (using Jungian, Human Design, and/or Astrology). Rally cry or manifesto. 4-6 complimentary brand tones. 8-10 phraseologies. 3-5 relevant emojis.

  • Basic messaging and strategy brand guide ($1000) covers:

    4-6 core values. Mission statement. Brand positioning statement. Brand and customer profile archetypes (using Jungian, Human Design, and/or Astrology). 4 complimentary brand tones. 5 phraseologies.

  • 2-3, 60 minutes LIVE calls

    To complete our guide, we will need to complete 2-3 voice or video calls

  • 2 revisions

    After our initial chats, I'll deliver your first draft via Google Docs. You'll be able to request up to 2 changes to the overall brand messaging guide.


Duration

3-4 weeks

Skills and tools

Brand Strategist
Copywriter
Canva
Google Docs

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