360° Digital Brand & Content Strategy

Starting at

$

500

About this service

Summary

Having trouble creating a brand that sticks or content that actually converts?
I’ll audit your entire digital presence, refine your brand foundation, and craft a clear strategy to help you attract the right audience.

Process

Here’s how this service works:
1. Discovery Call We’ll start with a 30-minute call to discuss your business, audience, and what success looks like for you. This helps me understand your unique needs so I can tailor the strategy to your goals.
2. Brand and Content Audits I’ll dive deep into your website, social media, and brand to uncover what’s working and what’s not. This includes checking your SEO, analyzing your content, and reviewing your visuals and messaging. You’ll get a clear picture of where you stand and where we can improve. (3–5 days)
3. Brand Blueprint Based on the audit, I’ll create a brand voice guide, mood board, and design templates that reflect your personality and resonate with your audience. This ensures every piece of content you create feels cohesive and professional. (1-2 weeks)
4. We’ll Map Out Your Strategy In a 1-hour strategy call, we’ll review the audit findings and finalize your SEO and content plan. I’ll walk you through the steps to fix any issues, rank higher in search results, and create content that attracts your ideal customers.
5. You’ll Get Everything You Need to Succeed After the call, I’ll send you a detailed report with your audit findings, brand guidelines, and a 6-month strategy roadmap. You’ll also get templates and tools to make executing the plan easy and stress-free. (3–5 days)
Timeline: Most projects wrap in 3-4 weeks.

FAQs

  • How long does the process take?

    Most projects take 3-4 weeks from start to finish. The timeline depends on how quickly we can review materials together, but I’ll always work around your schedule.

  • What if I don’t like something in the strategy?

    No problem! You’ll have three rounds of revisions to tweak the brand guidelines, mood board, or strategy. I want you to love every part of the final deliverable.

  • What industries have you worked in?

    With 6+ years of experience across multiple industries, I’ve crafted winning strategies for legal firms, SaaS startups, B2B/B2C brands, Edutech platforms, fintech, aggrotech companies, and more. Due to this, I have learned to adapt quickly to any industry. However, if yours is highly technical (e.g., medical, engineering), I’ll need reference materials to ensure accuracy and impact.

  • What if I don’t have a clear brand identity yet?

    Absolutely! Whether you're launching a brand from the ground up or refining an existing one, I’ll help you build a strong foundation with a clear voice, compelling visuals, and an SEO strategy that gets you noticed. On the other hand, if your brand needs a refresh, I’ll refine your messaging, fix inconsistencies, and realign your presence to better connect with your audience.

What's included

  • Comprehensive Audits & Analysis

    Website Audit: Technical SEO, UX, and conversion rate analysis. Social Media Audit: Platform performance, content gaps, and engagement strategies. Brand Audit: Consistency check (messaging, visuals, tone) across all touchpoints. Competitor & Industry Analysis: Identify trends, threats, and opportunities.

  • Brand Strategy Development

    Brand Guidelines Creation/Update: Define brand voice, tone, and personality. Visual identity refresh: logo usage, color palettes, typography.

  • Mood Board & Design Templates:

    Visual inspiration for social posts, ads, and website. Custom Canva/PowerPoint templates for consistency.

  • Content & SEO Strategy

    SEO Roadmap: Keyword research, on-page optimization, and content clusters. Content Inspiration Hub: 30+ ideas for blogs, social posts, and email campaigns. Editorial calendar framework.

  • Actionable Recommendations

    Priority Fixes: Quick wins to improve traffic and conversions. Long-Term Strategy: 6-month roadmap for sustainable growth.


Duration

4 weeks

Skills and tools

Content Strategist

Brand Strategist

Marketing Strategist

Google Ads

Google Ads

Google Analytics

Google Analytics

SEMrush

SEMrush

Industries

Marketing
Other
Other