Branding Basics
Heidi Torres
(0)
Starting at
$
1,200
About this service
Summary
This package is perfect for businesses that are just starting and want to leave an impact on the market. This will give the business its identity that aims for its target audience. It will create familiarity and trust within their customers.
Process
Discovery Call:
project goals
timeline
brand vision
2. Creative Direction
mood boards
color palettes
visual direction
3. Brand Identity and Application:
full logo suite (primary logo, secondary logo, logo mark, brand pattern)
brand application (mock-up presentation and photographic direction)
4. Brand guidelines and off-boarding:
a document on how to successfully use your brand assets and be consistent.
What's included
Creative Direction
Design focus based on your target audience.
Visual Moodboard
A guide to the visual direction.
Color Palette
A series of colors that are cohesive to each-other and be used within your branding.
Typography Pairing
A select of fonts to be used.
Logo Suite
Main logo + logo variations.
Brand Pattern and Elements
Extra elements that help your brand stand out even more.
Brand Guidelines
A document that shows you how to correctly use your branding elements.
Duration
4 weeks
Skills and tools
Brand Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Industries
Graphic Design
Work with me
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