UX Analytics and Research

Service Development Stages/Project Calendar

Briefing

Project passport/Project storage

Persona analysis

JTBD

Audience Research

User flow

CJM

Functional analysis.

Competitive Analysis

Summary analysis

Information architecture. Entity table

Service structure

Functional prototype

Wireframes and Interactive Prototype

Technical task

UI Visual design

Android/iOS Guidelines

Visual concept

Design system

Finalizing layouts

Transfer of the project to developers. Testing

Transfer of the project to developers. Specification

Application icon

Adaptation for Android

Adaptation for the Web

Analytics after launch

General information

UX Analytics Tools

Product UX Audit

Working with results. Conclusions.

Development of hypotheses

Hypothesis testing