
Brand identity & Visual direction
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About this service
Summary
What's included
Moodboard & Creative direction
This includes two distinct moodboards to choose from and a clear visual direction. It acts as the approved, foundational blueprint for the entire design process.
Full logo suite
A full logo suite provides a versatile set of logo variations, the primary mark, a secondary layout and a simplified icon, to guarantee consistent branding across every size and background. These essential versions, delivered in multiple color formats, ensure your mark always looks professional whether on a website favicon or a billboard.
Color Palette Design
Color Palettes are selected for optimal brand reinforcement, clarity, and visual accessibility.
Brandguidelines
A document with all brand essentials, illustrating how to correctly use all visual elements—the logo suite, color palettes, and typography—to ensure your brand's consistent and cohesive application across every single internal and external touchpoint.
Example projects
Skills and tools
Brand Design
Brand Strategist
Logo Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma

Jitter