Brand Identity Design
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About this service
Summary
What's included
Brief and Research
Gather info about your business through a questionnaire you must answer and a Pinterest board you must fill and share with images that reflect your brand spirit (can be other logos, fonts, colors, photos, etc) Conduct a research about your market, target audience and potential competitors. If your company already has an online presence, I will conduct a small identity audit.
Moodboard
Show you 2-3 Moodboards and its Creative Direction. This allows to gain clarity on the look n’ feel desired for your Brand Identity.
Logo Suite
Create and present the Logo Suite. It includes Main Logo, Secondary Logo, Icon and other version or item that I come across while designing which can boost its identity. If you need to tune it up, you will have up to three Revision Sessions available. Once the design has been approved, I will provide final artwork in all file types (AI, SVG, EPS, PDF, PNG) along with the Mini Branding Guide.
Mini Branding Guide
A document that includes usage instructions, color palette, typography pairings and hierarchy, general look n’ feel (mockups) and imagery reference.
Follow Up and Support
For one month, you will receive email support for basic questions about the use of your brand and its files.
Example projects
Skills and tools
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