Social Media Marketing Strategy

Maria Angulo

Starting at

$

1,200

About this service

Summary

I offer comprehensive social media strategies and design services tailored to each brand's unique identity and goals. With over six years of experience in both social media marketing and graphic design, I have a deep understanding of how brands operate and what they need to stand out in competitive markets. My expertise in both creative and strategic areas allows me to deliver customized solutions that drive engagement and business growth.

Process

Process Overview:
Onboarding Meeting (or Email): We’ll begin with an onboarding meeting (or via email) to discuss your brand, its goals, and your vision. This step helps me understand your needs and ensures we’re aligned from the start.
Brand Questionnaire: After the meeting, I will send a detailed brand questionnaire. The answers you provide will give me deeper insights into your brand, target audience, values, and objectives. This helps me tailor the strategy specifically to your business.
Research & Strategy Development: Based on the information gathered, I’ll begin the research process, which will take 2–3 weeks depending on the complexity of your brand and goals. This research will cover market trends, competitors, and customer insights to inform the strategy.
Strategy Delivery: Once the strategy is finalized, I’ll send it to you with clear, actionable steps. I’ll include key points and comments to highlight important aspects.
Presentation & Feedback: We can schedule a call to present the strategy and discuss any questions or feedback you might have. Together, we can refine the plan to ensure it aligns perfectly with your brand’s needs.

What's included

  • Social Media Strategy

    Market Research: A detailed analysis of competitors and industry trends to understand the landscape. Brand Analysis: In-depth research into the client’s brand, mission, vision, values, and unique selling points. SWOT Analysis: A comprehensive breakdown of strengths, weaknesses, opportunities, and threats for strategic planning. Brand Goals: Clearly defined objectives aligned with the client’s business aspirations. Ideal Client Profiles: Creation of four detailed customer personas to target effectively. Messaging Model: Development of key messages that align with the brand’s voice and resonate with its audience. Marketing Funnels: Strategies to guide customers through the awareness, consideration, and decision-making stages. Actionable Recommendations: Step-by-step social media content plans and platform-specific strategies for measurable growth. Visual and Content Suggestions: Guidance on tone, style, and themes to ensure cohesive branding across all social media channels.

Recommendations

(5.0)

Recommended

Outstanding Photographer & Social Media Strategist – Highly Recommend! Working with Maria Weil has been an absolute pleasure. She is not only a talented photographer but also an incredibly skilled social media strategist. Maria developed multiple social strategies for us, each one tailored to our brand’s needs, audience, and goals. Her expertise in content creation, engagement strategies, and overall brand positioning has been invaluable. Beyond her strategic mindset, Maria’s photography skill

Duration

2 weeks

Skills and tools

Social Content Designer

Social Media Manager

Social Media Strategist

Adobe Suite

Canva

Instagram

Industries

Graphic Design

More services

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Contact for pricing

Social Content Design

Example projects

STARTING AT

$25/hour

hourly rate