Google Ads Specialist for SaaS & B2B Lead Generation Campaigns by Minhajul HoqueGoogle Ads Specialist for SaaS & B2B Lead Generation Campaigns by Minhajul Hoque
Google Ads Specialist for SaaS & B2B Lead Generation CampaignsMinhajul Hoque
Buyer & Pain
A SaaS marketing manager or a B2B founder running Google Ads themselves. Their pain in their own words: The dashboard says we get leads, but sales tells me they are students, job seekers and competitors. Cost per lead looks fine on paper.
Cost per qualified lead is a mystery because nothing connects back to HubSpot.
Most SaaS and B2B Google Ads accounts spend on clicks that never become demos. Broad category keywords pull students, job seekers and competitors. Form fills look fine in the dashboard, then sales says the leads are junk.
That is exactly what this project fixes.
What I will do:
Rebuild the account around buyer-intent keywords, not category terms
Write ad copy that filters out students, job seekers and researchers
Build a layered negative keyword framework to stop unqualified traffic
Set up conversion tracking for demo requests, trial signups and contact forms
Import qualified CRM stages back into Google Ads as offline conversions
Report on cost per qualified lead, not cost per form fill
What you get:
A restructured Google Ads account, a negative keyword framework, working conversion tracking, CRM attribution where your stack allows it, and a written summary of what changed and why.
I am a Google Ads and conversion tracking specialist with 5 years across Search, Performance Max, GA4 and GTM, and I work with a small team so delivery does not stall.
Kindly provide all necessary details and assets so I can review them before beginning the project.
Google Ads Specialist for SaaS & B2B Lead Generation CampaignsMinhajul Hoque
Contact for pricing
Duration1 week
Tags
Facebook Ads
Google Ads
Google Analytics
Performance Marketing Specialist
Search Engine Marketer
Display Campaign
Google Ads Manager
Google Tag Manager (GTM)
ppc campaign setup
Buyer & Pain
A SaaS marketing manager or a B2B founder running Google Ads themselves. Their pain in their own words: The dashboard says we get leads, but sales tells me they are students, job seekers and competitors. Cost per lead looks fine on paper.
Cost per qualified lead is a mystery because nothing connects back to HubSpot.
Most SaaS and B2B Google Ads accounts spend on clicks that never become demos. Broad category keywords pull students, job seekers and competitors. Form fills look fine in the dashboard, then sales says the leads are junk.
That is exactly what this project fixes.
What I will do:
Rebuild the account around buyer-intent keywords, not category terms
Write ad copy that filters out students, job seekers and researchers
Build a layered negative keyword framework to stop unqualified traffic
Set up conversion tracking for demo requests, trial signups and contact forms
Import qualified CRM stages back into Google Ads as offline conversions
Report on cost per qualified lead, not cost per form fill
What you get:
A restructured Google Ads account, a negative keyword framework, working conversion tracking, CRM attribution where your stack allows it, and a written summary of what changed and why.
I am a Google Ads and conversion tracking specialist with 5 years across Search, Performance Max, GA4 and GTM, and I work with a small team so delivery does not stall.
Kindly provide all necessary details and assets so I can review them before beginning the project.