What's included

• Content Strategy

  Develop an overarching plan and content calendar for blog, identifying topics that align with the client's goals and audience.

• Blog Posts

  Write, edit and finalize the agreed upon number of complete blog posts per month. For example, 4 posts per month at 500 words each.

• Headlines & Subheadings

  Create compelling, SEO-optimised headlines and section subheadings for posts.

• Keywords

  Conduct keyword research and incorporate targeted terms in content to drive discoverability.

• Images & Visuals

  Source high-quality images and design appealing visuals like charts/graphics to enhance engagement where applicable.

• Editing & Revision

  Refine and polish posts to ensure they resonate with the target readers and meet quality standards.

• Promotion Support

  Suggest channels for content amplification like email, social media or paid options.

• Performance Review

  Analyse metrics like traffic and conversions to demonstrate outcomes and shape future post strategy.