Building Brands That Spark, Shine, and Sell by Payal Ahuja

Building Brands That Spark, Shine, and Sell by Payal AhujaBuilding Brands That Spark, Shine, and Sell by Payal Ahuja

Building Brands That Spark, Shine, and Sell

Payal Ahuja

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About this service

Summary

My service combines data-driven insights with creative storytelling to craft brands that connect deeply with their audience. I prioritize authenticity and clarity, ensuring your brand stands out while staying true to its core values. Every strategy is tailored to resonate and drive results.

What's included

Brand Strategy
1. Brand Discovery & Audit: - Comprehensive analysis of current brand positioning and market perception. - Identification of gaps, opportunities, and key differentiators. 2. Brand DNA Development: - Crafting brand mission, vision, purpose, and core values. - Defining the unique brand philosophy and ethos. 3. Market Research & Insights: - Competitor analysis and market positioning. - Target audience profiling and persona development. 4. Brand Identity Framework: - Defining tone of voice and communication style. - Developing a cohesive brand personality and storytelling approach. 5. Positioning & Messaging: - Clear and compelling value propositions. - Key brand messages for marketing, sales, and customer engagement.
Go-to Market Strategy
- Strategic recommendations for launching or repositioning campaigns. - Content calendar and channel-specific outreach plans.

Skills and tools

Brand Strategist

Marketing Strategist

Business Strategist