What's included

• Full Brand Strategy

  - Brand Goals, Brand Purpose, Brand Mission, Brand Vision, Brand Personality, Brand Voice, Tone of Voice, Brand Values. - Target Audience, Their Behaviours, Their Personalities, Their Deep Motivations, Audience Personas, Problems & Solutions. - Competitor Analysis, Marketplace Map, Brand Differentiation. - Brand Positioning, Branded Path - Moodboard & Creative Direction, Photography Direction, Brand Tonality.

• Full Brand Design

  -Custom-Lettered Logotype -Logo suite (Primary-Secondary logos) -Submark Logo or Logo Badge -Brand Icons -Brand Pattern -Brand Texture

• Brand In Action

  - Visual Style Compositions - Mockups

• Style Guide

  Full Brand Style Guideline Document

• Add-on Services Available

  - Stationery design - Packaging design - Label design - Social media templates Contact for other add-on services.