What's included

• Wordmark

  A custom typographic wordmark that shows your brand name as a logo.

• Isotype Symbol

  A symbol or emblem that works as a small logo for your brand. Think of the Nike swoosh.

• Color palette

  The colors and combinations that your brand will use, both digitally and physically when required.

• Fonts

  The fonts that work for your brand system and their hierarchy. I will explain which fonts and how to use them for titles, subtitles, paragraphs, captions, fun phrases, etc.

• Brand pattern

  A pattern or graphic that serves to decorate some deliverables of your branding. This can be fun, elegante, playful, etc. It works to create memorability around your brand and not only depend on the logos.

• Basic stationery

  I will deliver basic stationery designs with your branding, which include: business card, folder or envelope and email signature.

• Social media templates

  Keep your brand cohesive on social media! This includes 4 templates for posts and 4 templates for stories that you can easily edit in Canva.