Custom brand experience toolkit

Adriana Longoria

(0)

Starting at

3,800

About this service

Summary

I will create a completely custom, timeless and expressive brand system for your business. It will help you understand how your brand looks and speaks, and it will work for different platforms. Use these brand elements to launch your website or instagram page and get started!

Process

I will develop moodboards and present them to you to make sure we are on the same page.

I will develop two proposals of initial branding, which means you get an idea of the direction, but they aren't completely polished yet.

You decide on an option and I will polish the brand elements and complete the system.

Once you approve, I will create the stationery and files which I will send online.

What's included

Wordmark
A custom typographic wordmark that shows your brand name as a logo.
Isotype Symbol
A symbol or emblem that works as a small logo for your brand. Think of the Nike swoosh.
Color palette
The colors and combinations that your brand will use, both digitally and physically when required.
Fonts
The fonts that work for your brand system and their hierarchy. I will explain which fonts and how to use them for titles, subtitles, paragraphs, captions, fun phrases, etc.
Brand pattern
A pattern or graphic that serves to decorate some deliverables of your branding. This can be fun, elegante, playful, etc. It works to create memorability around your brand and not only depend on the logos.
Basic stationery
I will deliver basic stationery designs with your branding, which include: business card, folder or envelope and email signature.
Social media templates
Keep your brand cohesive on social media! This includes 4 templates for posts and 4 templates for stories that you can easily edit in Canva.