What's included

• Deliverables

  Phase 1: Let's analyze your situation - Analysis of your current brand - Market research - Competitors - Aspirational brands - 2 abstract identity concepts Phase 2: Identity Development - Brand Essence (Mission, Vision, Purpose & Values) & Brand Storytelling - Customer loyalty strategies - New ideas/products for your business - Brand positioning - Action plan to follow - Verbal identity & messaging - Visual identity: Chosen brand concept, color palette, logos (main, secondary, and isotype), patterns, brand icons, packaging, exposed brand). Phase 3: Land on Social - Visual Strategy for your socials - Content Pillars - Content Ideas - Network Communication Strategies - Hacks to boost your engagement and presence